{"id":284,"date":"2020-10-03T21:34:38","date_gmt":"2020-10-03T21:34:38","guid":{"rendered":"https:\/\/digitalsnehangshu.com\/?p=284"},"modified":"2021-04-06T06:44:22","modified_gmt":"2021-04-06T06:44:22","slug":"on-page-seo-off-page-seo-factors","status":"publish","type":"post","link":"https:\/\/digitalsnehangshu.com\/on-page-seo-off-page-seo-factors\/","title":{"rendered":"On-Page SEO & Off-Page SEO Factors"},"content":{"rendered":"\n
To get a higher search engine ranking<\/a><\/strong> for your website, make them more search engine friendly. You have to make sure that you take into account all the key factors of on-page & off-page SEO optimization.<\/p>\n\n\n\n The on-page SEO factors<\/a><\/strong> are given below:<\/p>\n\n\n\n The domain name:<\/strong>\u00a0<\/p>\n\n\n\n Choosing a domain name is an important on-page factor. Ideally, you can simply make use of a keyword but you would have been very lucky if this were available. In practice one of the best options is to use the keyword at the beginning with something following it to make it unique. For instance keyword???.com. You can use a hyphen for SEO purposes.<\/p>\n\n\n\n How the website is constructed:<\/strong>\u00a0<\/p>\n\n\n\n Bear in mind that the search engines cannot read any graphics so these can prove to be a hindrance for SEO purposes. Make use of text as far as possible. To help the search engines locate and index your web content make sure to have a sitemap.<\/p>\n\n\n\n The choice of correct keywords:<\/strong>\u00a0<\/p>\n\n\n\n The selection of appropriate keywords is the most critical task of any on-page SEO<\/strong>. Using wrong keywords practically means that you won\u2019t get good rankings in the search engines. Each and every page of the website must be optimized with keywords and should be in the same niche.<\/p>\n\n\n\n Title Tags:<\/strong>\u00a0<\/p>\n\n\n\n Your page title must comprise of the keyword and if possible this should be at the start.<\/p>\n\n\n\n Header Tags:<\/strong>\u00a0<\/p>\n\n\n\n The main aim should be to embrace the keyword in h1 – h3 tags and others if possible. The headings can be dispersed throughout the content.<\/p>\n\n\n\n How the keywords are positioned:<\/strong>\u00a0<\/p>\n\n\n\n Placement of the keyword properly in the content is another important factor of on-page SEO<\/strong>. You have to use the keyword at the first and the last of the content. Also, have to mention that in whole content as much as you can.<\/p>\n\n\n\n Keyword Density:<\/strong>\u00a0<\/p>\n\n\n\n The total number of words divided by the number of uses of the keyword. This must be approximately 2%. The idea is to give the search engines a clear understanding that the content on the web pages is relevant to the keyword and that they are not repeating unnecessarily. Keyword density is one of the factors that if went wrong can get negative results.<\/p>\n\n\n\n Internal and External Links:<\/strong>\u00a0<\/p>\n\n\n\n Internal links with the keywords as anchor text must be used all through the site. You should also include external links to applicable sites.<\/p>\n\n\n\n Today every website owner has the same goal with their blog or website and that is to get better and higher Google rankings. The majority of people are aware of the on-page SEO & off-page SEO techniques<\/strong>, while few others are familiar with the concept, i.e. off-page SEO<\/a><\/strong>, making use of keywords just in order to boost the Google rankings.<\/p>\n\n\n\n For getting better results the SEO work most important. For better result, we use off-page SEO techniques. All the off-site process called together off-page SEO<\/strong>, and in the latest internet world, this technique is the most powerful than any other or precisely any on-page SEO <\/strong>techniques.<\/p>\n\n\n\n I mentioned some most important factors of off-page optimization and thus increasing your Google rankings.<\/p>\n\n\n\nOff-Page SEO Factors:<\/h2>\n\n\n\n